Dr. Sherman is now accepting new patients for an August 3rd start date!
Dr. Sherman, DO

What is direct primary care?

Direct primary care (DPC) practices are doctors' offices that provide primary care services for an affordable monthly fee instead of billing insurance. By working directly with patients instead of going through insurance companies, DPC doctors give patients highly personalized care with longer appointment times, better access, and transparent pricing.


Membership provides:

  • Primary care for all ages
    • Preventive care: annual physicals, well-woman exams, well-child checks, school physicals, sports physicals, pre-operative evaluations, and more
    • Women's health services: Pap smears, contraception, hormone replacement therapy, pregnancy planning, and more
    • Chronic illness management
    • Acute illness management
    • In-office procedures: skin biopsies, skin lesion removal, cryotherapy, laceration repair, joint injections, headache injections, and more
    • In-office diagnostic tests: ECGs, sleep studies, and more
  • Unlimited visits at no additional charge
  • Long appointments: 30-60 minutes or more
  • Direct, 24/7 accesss to your doctor by phone, text, and email
  • Readily available same- and next-day visits
  • Virtually no wait in the waiting room or exam room
  • Continuity: always see the same doctor
  • Heavily-discounted labs: generally significantly more affordable than if submitted through insurance, however, they may be submitted through insurance upon request

Interested in joining? Membership spots are limited to allow longer appointment times and more personalized care for patients. Reach out to us with the contact information below!
Call: (434) 616-2455 Office hours: Monday – Friday, 9:00 AM – 5:00 PM

Membership pricing

Simple and predictable pricing for individuals and families. Health Savings Account (HSA) funds can be applied to membership costs.

One-Time Enrollment Amount
Membership Type Total Amount
Single Membership $87.00 at the time of enrollment
Family Membership $174.00 at the time of enrollment

Enrollment fees are a one-time charge collected when registering as a patient.

Monthly Membership Amounts
Family Size Total Monthly Amount Monthly Amount Per Person
Single $87.00 / month $87.00 / person
Family of 2 $155.00 / month $77.50 / person
Family of 3 $190.00 / month $63.33 / person
Family of 4 $220.00 / month $55.00 / person
Family of 5 $250.00 / month $50.00 / person
Family of 6 $280.00 / month $46.67 / person
Family of 7+ $45.00 / person / month $45.00 / person

Membership fees cover most primary care services. Membership fees are paid directly to the practice and do not replace health insurance. We recommend maintaining separate insurance coverage for emergencies, hospitalizations, specialty care, or services provided outside the practice.

We offer laboratory testing at steeply discounted rates that are generally significantly lower than if billed through insurance, but we are able to submit them through insurance upon request.